Concerns Grow Among Pet Owners About Rising Costs Due to Tariffs and Inflation
SEATTLE – March 20, 2025 – US pet owners now face rising costs. More than half fear that tariffs will drive pet care expenses too high. Rover’s True Cost of Pet Parenthood Report 2025 shows 52% worry tariffs will push prices up and add to inflation. Each word here connects closely to its mate, making the idea clear.
Dr. Rebecca Greenstein joins Rover’s pet people panel and runs Kleinburg Veterinary Hospital. She tells us, “I work with pet parents every day. Two points become clear: They fear high, rising costs, and they remain devoted to their pets.”
A survey of 1,000 US pet owners shows 28% worry they may soon struggle with basic pet needs. A 10-year-old dog may cost around $34,550 over a lifetime; a 16-year-old cat, about $32,170. With inflation on the rise, these sums may climb even more. Prices for pet items rise too: 85% more for treats and chews, 11% more for vet fees, 183% more for cleaning supplies, and 20% more for grooming.
Many owners now adjust budgets. According to Rover, 69% spend most on food and treats. To cope, 25% now choose cheaper pet food or care services. Still, 68% search for products at the same quality level, and 20% seek even better products.
Even when funds are tight, 34% say pet spending is one of the last areas to cut. About 33% have trimmed costs in groceries and entertainment to support their pets.
International Perspectives
The report also speaks to Canadian pet owners. They face similar tariff issues. Their pet care costs are higher than in the US. Canadian cat owners may spend up to $73,585 over a pet’s life; dog owners up to $53,935. Each year, Canadians spend between $930 and $2,400 for cats, and between $965 and $4,020 for dogs.
Aware of tariffs, 55% of Canadian pet owners now pick local brands—even if local goods cost more. Among these, 57% of dog owners and 52% of cat owners choose Canadian products. Expect cost rises of 18% for dogs and 41% for cats in 2025 compared to 2024. Tariffs and inflation force US and Canadian pet owners to plan carefully. For more details, see Rover’s True Cost of Pet Parenthood Report 2025. Stay informed with the latest news and trends by visiting our dedicated news page.
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