Survey Reveals 52% of Pet Owners Concerned About Tariffs Impacting Affordability
SEATTLE — A new report shows pet owners worry. More than half fear tariffs will raise the price of care. Inflation drives costs up. Pet parents feel stress when they feed or care for their furry friends.
The report comes from Rover’s True Cost of Pet Parenthood Report 2025. It asked 1,000 US pet owners for their views. Twenty-eight percent worry about buying pet products. Fifty-two percent fear that tariffs will add extra costs.
Dr. Rebecca Greenstein, a veterinarian on Rover's pet people panel, says pet parents feel the pinch. She notes two clear points. First, pet owners see high costs rise each day. Second, their care for pets stays strong. She adds that budgeting well and planning for vet visits can ease these fears.
Rising Costs of Pet Care
The report lists many costs. A dog can cost about $34,550 over its life. A cat can cost around $32,170. Pets live longer, and costs grow with time. Tariffs and inflation raise prices further. For example, treats and chews may cost 85% more. Veterinary fees may jump by 11%. Cleaning supplies for pets may increase by 183%. Grooming services may rise 20%.
Almost half of pet owners (48%) already feel cost pressures over a pet’s lifetime. About 31% see pet product prices rising faster than other goods.
Budgeting Battle
Rover found that 69% of pet owners spend most on pet food and treats. In response, 25% now choose cheaper pet foods or budget care options. Still, 68% say quality matters. Out of these, 20% opt for higher-quality products.
Pet owners also guard their budgets. Thirty-four percent say they would leave pet costs untouched, even if they must cut other expenses. Indeed, 33% have already cut costs like groceries or entertainment so that they can care for their pets.
Concerns Extend to Canada
The report also checks on Canadian pet owners. In Canada, dog caregivers may spend up to $53,935. Cat owners there can spend as much as $73,585. Annual costs vary. Dog expenses range from $965 to $4,020. Cat expenses range from $930 to $2,400. Many Canadian pet owners worry about tariffs too. Fifty-five percent favor Canadian-made pet products. This view is shared by 57% of dog owners. For cat owners, the number is 52%.
Conclusion
Inflation and tariffs add to pet care costs. Pet owners may face hard choices. They still put pet well-being first.
For more details, read the full Rover’s True Cost of Pet Parenthood Report 2025. It gives a clear look at pet ownership costs in North America.
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