Rising Costs Concern Pet Owners as Tariffs Loom
Increased Expenses and Budget Constraints for Pet Parents
SEATTLE — A Rover report shows many U.S. pet owners worry about rising pet costs. Prices climb with inflation and possible tariffs. The "True Cost of Pet Parenthood Report 2025" finds that 52% of pet parents fear tariffs will hike pet-product prices. This worry adds stress to their money plans.
Rebecca Greenstein, DVM, a Rover pet panelist, owns the Kleinburg Veterinary Hospital. She explains that pet owners face two hard challenges. She says, “People worry about expensive pet care, but they love their furry friends.” Greenstein advises pet owners to plan money carefully. Setting a budget and saving for pet needs can help. Regular vet checkups and vaccinations also reduce future costs.
Detailed Insights from the Report
The report uses data from 1,000 pet owners in the U.S. It shows many costs related to pet care. These costs include buying a pet at first, food, vet bills, and other supplies.
Rover notes that a 10-year-old dog may cost around $34,550 in its lifetime. A 16-year-old cat may cost about $32,170. These numbers show that advances in vet care help pets live longer. They also urge pet owners to plan larger budgets as pets grow older.
Inflation and tariffs push up many costs. Pet parents may see treat costs jump by 85% and vet costs by 11%. Cleaning supplies might cost 183% more, and grooming may rise 20%. Almost half of pet owners (48%) worry about these price hikes. In addition, 31% say pet prices climb faster than household or personal care goods.
Pet Owners Adjusting Budgets
The Rover report shows that 69% of pet owners spend a large part of their budgets on food and treats. When prices rise, 25% of pet owners choose cheaper pet food or pet care options. Still, 68% want products that match their usual quality. Meanwhile, 20% look for even higher-quality items, no matter the cost.
Pet spending is one of the last budgets to cut. About 34% of pet owners say they favor pet products over groceries or entertainment when money is tight. An additional 33% have already cut spending on other items to care for their pets.
Insights from Canadian Pet Owners
The report includes Canadian pet owners. They face similar money worries from tariffs. In Canada, pet costs are even higher than in the U.S. Cat owners might spend up to $73,585, while dog owners might spend up to $53,935 during a pet’s life. Annual pet care costs range from $930 to $2,400 for cats and $965 to $4,020 for dogs. Food and treats drive these costs.
Tariff increases make things harder this year. Canadian pet owners expect dog care costs to rise by 18% and cat costs to jump by 41%. To manage these changes, 55% of Canadians choose locally made pet brands. They may pay extra for pet products made near home.
Conclusion
Inflation stays high and tariffs are uncertain. Pet owners in North America now brace for more expensive pet products. These cost pressures force many to rethink spending habits. Still, they show strong care for their pets. Budgeting and financial planning become very important for pet owners today and in the future.
For more details, see Rover’s “True Cost of Pet Parenthood Report 2025.” The report offers useful tips on budgeting and explains trends in the pet care market.
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