
Rover Releases True Cost of Pet Parenthood Report for 2025
SEATTLE, March 18, 2025 – Rover leads the online market for pet care. It released its sixth True Cost of Pet Parenthood Report. This report uses a survey of 1,000 pet parents in the United States. Data shows rising costs for pet care in 2025. The report connects pet care prices directly with pet parents’ budgets.
Rising Costs for Pet Parents
Pet parents face higher costs this year. Dog owners see a cost jump of 7%. Cat owners may pay up to 10% more. A 10-year-old dog now costs about $34,550 over its life. A 16-year-old cat costs around $32,170. These numbers depend on breed, size, health, and lifespan. Cats usually live longer than dogs.
Inflation pushes costs up. New tariffs add to the rising expenses. Veterinary fees may increase by 11%. Pet cleaning supplies can jump by 183%. Grooming supplies may rise by 20%. Treats and chews may cost 85% more. Twenty-eight percent of pet parents worry they cannot afford care. Half (52%) fear that tariffs will add to the burden.
Initial Costs of Pet Adoption Decline
Adoption costs drop even as care costs rise. New dog costs range from $1,150 to $4,420. A new cat costs between $750 and $2,715. This drop comes with a lower adoption rate. Pets from shelters cost less. Shelter care usually includes vaccines and spay or neuter services. Adoption fees drop by 19% for dogs and 16% for cats.
Insights from Pet Experts
Dr. Rebecca Greenstein works with Rover and runs Kleinburg Veterinary Hospital. She points out that pet love is above cost figures. “The lifetime cost may seem high. Yet a healthy dog or cat can live for a decade or more. Their love is priceless,” she said. She advises pet parents to use budgets or save money. She also says to use regular check-ups and vaccines for preventive care.
Key Findings from the Report
The report shares more facts on pet spending:
- Growing Pet Population: In 2024, 20% of pet owners adopted a new pet. Another 33% plan to add a pet next year.
- Budgeting Concerns: Forty-eight percent of pet parents worry about rising pet expenses. Thirty-four percent say they will spend on pets before other things.
- Affordability Challenges: Sixty-nine percent report that pet food and treats take up the largest part of their budgets. One in four (25%) shifts spending in other areas to afford pet care.
Popular Strategies for Cost Management
Pet parents use several methods to manage expenses:
- Saving money for surprise vet bills (31%).
- Keeping a strict budget for pet expenses (30%).
- Using subscription services for toys and treats (19%).
- Choosing pet insurance to cut vet costs (18%).
Geographic Differences in Pet Care Costs
The report also checks costs in different cities. Data shows the cheapest cities for pet care. Top choices include Parsons, KS; Lawton, OK; and Anniston, AL. The priciest cities include Manhattan, NY; and San Francisco, CA.
The full report is online at Rover’s website. It shows detailed trends in pet care spending for 2025. ### About Rover
Founded in 2011 and based in Seattle, Rover is the leading online marketplace. It connects pet parents with caregivers for boarding, grooming, and dog walking. For more details, please visit www.rover.com.
Contact Information
Kristin Sandberg
Rover
Email: pr@rover.com
Phone: 360-510-6365
A photo for this announcement is available here.
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