Rover Releases the True Cost of Pet Parenthood Report for 2025
SEATTLE, March 18, 2025 (GLOBE NEWSWIRE) –
Rover is the largest online pet care marketplace. Rover published its sixth annual report. The report is called "True Cost of Pet Parenthood." It gives clear insights into the money needed for dog and cat care. Costs are rising because of inflation and new tariffs.
Rising Costs for Pet Owners
The report shows that pet care costs over a pet's lifetime have risen steeply. A 10-year-old dog now costs about $34,550. A 16-year-old cat typically costs about $32,170. These amounts can change. They depend on breed, size, health, and lifespan. Cats usually live longer than dogs.
Pet parents should plan for higher spending in 2025. Veterinary fees are expected to go up by 11%. Pet cleaning supplies may jump by 183%. Grooming supplies might increase by 20%. Treats and chews may rise by 85%. Over 28% of pet parents worry about paying for basics. Meanwhile, 52% fear that tariffs will make costs worse.
Dr. Rebecca Greenstein said,
"I work with pet parents every day. They face rising costs. Yet their care for pets stays strong. Financial planning can help. A clear plan makes pet parenthood easier and more rewarding."
Changing Costs of Pet Adoption
Pet care costs have grown, but pet adoption fees have dropped. Today a new dog costs between $1,150 and $4,420. A new cat costs between $750 and $2,715. This is a drop of 19% for dogs and 16% for cats. Lower adoption fees come as rates decline. New pet parents now find it easier to adopt from shelters. Adoption packages usually include initial shots and spay or neuter services.
Insights into Pet Spending and Budgeting
The report explores how pet owners adjust their budgets when costs rise. Key findings include:
- 69% say pet food and treats make up most of their spending.
- 33% cut other spending, such as groceries or entertainment, for pet needs.
- 25% change their lifestyles to manage pet costs.
- 34% would cut pet spending last if budgets tighten.
Sixty-eight percent of pet parents want pet products that match the quality of their own items. About 52% consider factors like size and breed when choosing a pet.
Financial Planning for Pet Parenthood
Pet care now belongs in financial planning. 21% of pet owners have named their pets in legal documents. 40% plan to do so soon. Also, 44% wish for more tax benefits related to pet care.
Cost Management Strategies
Many pet parents plan for unexpected costs. Common strategies include:
• Setting aside money for vet visits (31%).
• Keeping a budget and tracking spending (30%).
• Using subscription services for toys and supplies (19%).
• Buying pet insurance (18%).
Notably, 33% believe pet insurance is a smart cost-saving move.
Regional Variations in Pet Care Costs
Pet care costs differ greatly by area. The report lists the top ten most affordable and least affordable cities for pet owners:
Most Affordable Cities:
- Parsons, KS
- Lawton, OK
- Anniston, AL
- Springfield, MO
- Tupelo, MS
- Evansville, IN
- Jonesboro, AR
- McAllen, TX
- Beckley, WV
- Dayton, OH
Least Affordable Cities:
- Manhattan, NY
- San Francisco, CA
- Greenwich, CT
- Seattle, WA
- Honolulu, HI
- Bethesda, MD
- Anchorage, AK
- Boston, MA
- Portland, ME
- Hoboken, NJ
For full details and more insight into pet care costs in different cities, please visit Rover's website.
About Rover
Founded in 2011 and based in Seattle, Rover connects pet parents with trusted pet care providers. Rover offers many services, from overnight stays to dog walking and training. For more information, visit www.rover.com.
Contact:
Kristin Sandberg
pr@rover.com
360-510-6365
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